← Writing
Oct 21, 2025 · 1 min read

The thumb is hovering over the buy button…

What’s the last nugget of info that gets the click?
Is it right next to the button?
It probably should be 👇

>Added a USP bar under the Add to Cart button to communicate value without clutter.
> > The Results:
> $75,600 per month
> $907,200 per year (forecasted)
> Significant lift in conversion rate and add-to-cart actions

via Oliver Kenyon