A classic from Tim Harford: Buy a coal mine, drive a gas guzzler, and other uses of reverse logic
What’s a non-obvious solution to the problem you try to solve for your customers?
Better yet, what’s the opposite of the current primary solution?
A classic from Tim Harford: Buy a coal mine, drive a gas guzzler, and other uses of reverse logic
What’s a non-obvious solution to the problem you try to solve for your customers?
Better yet, what’s the opposite of the current primary solution?
