Sponsored article are now available on Linkedin
> you can now sponsor them for awareness, engagement, or even LEAD GENERATION
>
> without sending users off Linkedin to consult your article
Just messaged the Blue Ion team to get this rolling for clients.
On-LinkedIn blogging through articles and newsletters is a great way to build awareness. This turns the amplification knob to 11.
(Just post those blog and newsletter posts to an owned platform too.)